Season of Giving

The Brooklyn Nets believe, everyone deserves to feel the holiday spirit. During the holidays and Season Of Giving United Game, the Brooklyn Nets are committed to reaching our neighbors and fans through community engagement, activations and giveaways.

REFORM Alliance Holiday Experience

Leading up to the Season of Giving game, REFORM Alliance hosted women impacted by the criminal justice system and their families at the Nets game on Dec. 22. The group enjoyed a private suite dinner and were joined by REFORM Alliance co-founders Clara Wu Tsai and Meek Mill, as well as La La Anthony, Cordae, Carmela Zumbado, and WNBA player Epiphany Prince.

Community Integration

Nets player Nic Claxton, Nets Legend Albert King, and youth from P.S. 297 and the Brooklyn Green School went shopping for toys on Dec. 4. Each child received a toy and also selected toys to be given away to another child during the Toy Scramble sponsored by Ticketmaster that took place at the Nets Season of Giving game later that month.

Partner Integration

AMEX brought their “More Machine” to the Nets’ Season of Giving game, providing fans the opportunity to win prizes including Nets’ branded merchandise, food and drink vouchers, and more.

Halftime

During halftime, the Brooklyn Nets Entertainment teams treated fans to their take on the classic production, The Nutcracker.

Toy Scramble

Four children from Lay Down the Guns and SCO Family of Services participated in a toy scramble presented by Ticketmaster. This on-court activation took place in-game during two quarter breaks.

Giveaways

Fans seated in the lucky section at the Season of Giving game received Nets-branded beanies and free tickets to the Glide Ice Rink at Brooklyn Bridge Park.