The Brooklyn Nets recognize and honor Chinese community and culture during our annual Chinese New Year United Game.
華人青年 (WAH YAN CHING NIN), presenting partner of the night, collaborated with the Brooklyn Nets on a merch collab. The collab, along with traditional Chinese style clothing, were on display in a fashion pop-up exhibit on the concourse.
TAKALA LAND, a New York based Chinese youth hip-hop dance team, performed during halftime.
The Nets hosted over 300 Chinese students for pre-game programming. Students participated in activities including basketball training with Assistant Coach Ryan Forehan-Kelly, a panel with BSE Global employees, and a pre-game basketball tournament on Barclays Center’s main court.
The Brooklynettes and Team Hype debuted special dance routines in celebration of the night’s festivities.
The Gameball Delivery was presented by Wang Peng, Founder of 華人青年 (WAH YAN CHING NIN).
The Brooklyn Nets had a full-arena Red Envelope giveaway to welcome fans to Chinese New Year Night. The gift was a QR Code that activated a mobile game, which fans played to redeem their prize.