The Brooklyn Nets celebrate the rich history and influence of Historically Black Colleges and Universities (HBCUs). As part of BSE Global’s commitment to diversity, equity, and inclusion, the annual HBCU Night United Game honors the long legacy of changemakers and leaders.
Merchandise Collaboration
In celebration of HBCU Night, BSE Global HBCU Alumni and Howard University Alumna Deja Dozier, designed a merchandise piece that was sold in the Nets’ team store, Brooklyn Fanatics.
HBCU Talks Panel
2,500 NYC public school students came to Barclays Center for an informative HBCU panel discussion with Thea Mitchell, Exec. VP, IHeartMedia, Reginald Goins, President & CEO, Pepsi Cola Bottling Company of New York, Gregg Bishop, Exec. Director, Social Justice Fund, Luke Lawal, Founder/CEO, HBCU Buzz and Moderator Dre Martin, Founder/ED, HBCU Night.
HBCU College Fair
We held an HBCU college fair on the arena’s main concourse, where students interacted with reps from more than 20 HBCUs. The Nets & Liberty Foundation awarded book scholarships to select students in attendance.
HBCU Alumni Heroes
Presidents of HBCU Alumni chapters were recognized for their service during a timeout. Honorees included: Chantell Black, President, Florida A&M University, National Alumni Association, NY Chapter, Vanessa Caesar, President, Greater NY Clark Atlanta University Alumni Association & Jameelah Smith-Pressley, President, NYC South Carolina State University Alumni Association.
Halftime
Fans enjoyed a halftime step show sponsored by Pepsi, which showcased the Divine 9, a group of historically Black Greek Letter Organizations.
Post-Game Party
Fans and community groups enjoyed a post-game party in 40/40 club, sponsored by Patron. Music was provided by DJ Fly Guy.
HBCU Night Poster Giveaway
The first 5,000 fans enjoyed an HBCU Night poster created by Micah Shumake. Click the poster to learn more about Micah and her vision for the poster.